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Si eres un emprendedor en la segunda mitad de la vida, alguien que ha construido un proyecto con esfuerzo y pasión, pero aún no logra las ventas y ganancias esperadas, este libro está diseñado especialmente para ti. ¿Cansado de las soluciones tecnológicas complicadas y de perseguir tendencias que no dan resultados? ¡Es hora de cambiar la perspectiva!
En El Antimarketing, descubrirás estrategias de mercadeo frescas y directas, diseñadas para...
2) Weathering the Digital Storm: How to Fortify Your Digital Growth Strategies in Unpredictable Times
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Digital marketing is like a climb with no summit. But this climb, while continuous and difficult at times, can bring insight, growth, and strength to your organization.
Weathering the Digital Storm will help prepare you and your organizations for the potentially perilous and ever-changing road ahead in the digital revolution. Digital growth strategies will need to be reimagined constantly to continue to be effective. Though you are never finished...
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There is no doubt at all that with the world going through an economic roller-coaster and a uniquely historic episode in the history of mankind as a whole, many are left confused, frightened, disillusioned and distressed as to how they can successfully navigate the seemingly turbulent waters of their own financial world. The extremely harsh economic realities of our times coupled with the staggering unemployment rates all over the world, can no longer...
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Are you a young marketer looking to understand SEO and contribute more at work? Or you could be a frustrated veteran, trying to explain SEO to the non-marketers who just don't seem to get it. Maybe you are a visionary wanting to pitch the coolest idea for boosting the company's online presence to your boss but need a bit of finesse with the SEO tactics.
Whatever be your purpose, I welcome and congratulate you on taking your first step on the "SEO...
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In today's digital age, businesses need an online presence to make the most of the customer engagement, brand-building and sales opportunities that await them. This ebook is an introduction to web marketing that can help entrepreneurs, business graduates and new marketers leverage the power of the World Wide Web to make strategic marketing decisions and support organizational goals. "Quick Learn: Web/Online Marketing" covers the basics of marketing...
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Want to grow your business? Want to earn more money online? Tried countless self help books, but nothing seems to click. Perhaps what you need is a change in attitude. Perhaps this powerful collection of inspirational peep talks is just what you have been searching for to get your business back on track. I believe that the key to success is inside each of us and this book can help you find it.
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Las empresas que quieran competir en un futuro que cada vez nos pisa más los talones, tendrán que encargar a un nuevo profesional no solo su imagen corporativa, su presencia y visibilidad, sino a que explore los nuevos horizontes de la publicidad. Este nuevo profesional está aún en plena formación de aquello que lo convertirá en experto, todavía no termina de formarse como para poder formar a otros, por lo que todos estamos esperando que alguien...
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As a small business owner that has been using the internet to drive business to my brick and mortar businesses for over 10 years I have a VERY clear understanding of the importance of social media. Social networks provide a thriving outlet to connect with your existing customers, while leveraging social media to attract new customers. When it comes to finding inexpensive or FREE ways to market your business and brand your products in today's advertising...
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FANology Playbook reveals how to be dazzling, not dull in social media. When your fans always have a choice to click away, what makes them stay? Meet The Storyteller, The Treasure-Hunter, The Enchanter, The Connector, and The Peacemaker as they reveal the secret tools they use in online communities to enchant and engage their members. They explain the alchemy of their work and offer ingredients you can add to your social media presence to make it...
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One of Lifehack.org's Top 20 Books to Read in 2016. Small business owners and solo professionals know they're supposed to use social media to increase sales, but how should they start? Using a unique Rule of 30 approach, 30 Days to Social Media Success is the perfect resource for busy people who want quick results. Thirty short chapters (one for each day of the month) are packed with real-world tips and proven techniques you can use right away. This...
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This book discusses digital eCommerce strategy and what one needs to consider when selling products online. It covers various aspects of e-business before launching an e-commerce store. This book is a comprehensive guide that can assist both individuals and small businesses launch products online.
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Google has created numerous marketing and advertising products that are fast and easy to implement in your business today including Adsense, Adwords, and the Google APIs. This new book takes the confusion and mystery out of working with Google and its various advertising and marketing programs. Are you one of the many who think Google is simply a search engine? Yes, it is true that Google is the most popular search engine on the Web today. More than...
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The customer is not an idiot. She's your wife. She's also your mother and mine. So when we talk about email marketing why do we constantly talk about 'blasting' them? 'Stop Blasting My Mama' seeks to stop this terminology dead in its tracks by replacing it with an understanding of the power of email marketing, how it works, and how to create successful strategies for your restaurant. It's time to make email marketing succeed for your restaurant. Stop...
14) Social Media Marketing 2020: Your Step-by-Step Guide to Social Media Marketing Strategies on How
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If you want to discover how to leverage the power of social media with Social Media Marketing in 2020 to help you make more sales and achieve your business goals, keep reading...Did you know: The number of people spending time on the Internet has grown to 4.4 billion. There had been a 9% increase in active social media users in 2019, translating to over 3.5 billion users.
The average person spends 142 minutes of their day using social media. These...
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Digital marketing is a comprehensive term that covers all marketing channels and strategies that one can not only use to advertise digital products or services but also on electronic equipment such as televisions, smartphones and electronic billboards.
The main difference between digital marketing and conventional advertising is that digital marketing initiatives are performed primarily across digital channels, allowing marketers more leverage,...
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My time is long overdue to share with you my wealth secrets in this book learned over decades as a financial adviser, real estate developer, investor, internet entrepreneur, and former partner in one of the largest financial firms in the world. I want you to "Live Rich Now" and you get to define what that means to you. To be sure, it should be defined to include all of your life's values and treasures. My goal for you is to provide a book to show...
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These People Are Silently Making Millions of Dollars Online. Now, Hear Their Stories and Learn How They Did It. Look behind every breakthrough success and you'll find motivating stories of individuals who made it happen. They had a vision, took a path and persevered against monumental odds. eMillions is a collection of interviews with 14 of the world's most successful Internet marketers about their rags-to-riches stories. Get inside their brains and...
18) Persuade With A Digital Content Story!: How Smart Business Leaders Gain a Marketing Competitive Edge
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Consumers are hungry for good digital content. Storytelling can persuade potential clients to connect with your brand on a human level, trust your brand promise, and become a repeat customer, even during uncertain economic times. That means happier clients and consistent revenue streams for organizations.
In this book you will discover the different types of stories that matter, along with a blueprint for developing short stories that can have an...
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It's time to take the fear and frustration out of social media. In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your...
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"YouTube Authority": How to start and grow a successful YouTube channel for your business or brand.
What is this course about?
You'll gain a clear understanding of why you are starting a YouTube channel.
You'll determine your target audience.
You'll determine which YouTube category your videos belong in.
You'll figure out how to properly optimize your YouTube channel to rank higher in searches.
You'll learn how to build your audience through...
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