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Description
This looks at a cafe during the establishment and growth phases over the first year. Discussions were held with the owner and staff on the ups and downs of starting a business, the plans, changes and adaptation that had to be made, the importance of a good chef and service staff and the desire to never give up even when not enough profit is being made. This is a cafe wine bar in Sydney called Roasted Grape but could be a similar business in the USA...
Description
A dramatic, inspiring and empowering interactive educational video series influenced by the broadcast documentaries, featuring 10 entrepreneurial journeys. There are 33 different video modules running five to eight minutes in length and designed for classroom or virtual learning. Provided is an instructor’s manual with guidance on integrating the videos into your course. All video chapters include recommended discussion questions. Each short story...
Series
Accounting and finance clips volume 3
Description
v. 1. What are budgets? How do they work? In Blakeway Ltd budgeting is vital to their manufacturing plans - but budgets depend on sales forecasts which are notoriously unreliable. Variance analysis is used to track the difference between estimates and reality. Budgets can be used to make staff more accountable and set priorities - but sometimes managers use up current budgets simply for fear of losing their money next year! --v. 2. A manager uses...
Description
"Controlling Interest" offered the first account on film of the growth of multinational corporations, their impact on people at home and abroad, and their influence on U.S. foreign policy. This is the film that helped kick-off the anti-globalization movement. Upon its release, Controlling Interest quickly became a standard "audio-visual text" for those concerned about the growing impact of multinational corporations on global affairs. The film examines...
Description
Howie Snyder is an archetype: a retired Marine colonel in his mid 40s, he is a prototypical American entrepreneur struggling to make his business go. Howie's Shakey's Pizza franchise in Muncie, Indiana employs his whole family: wife, nine children, and Howie himself. He's the representative of the American Dream: the chance to invest long hours and hard work in exchange for financial security for oneself and family. To watch Howie Snyder as he dickers...
7) Holding On
Description
This is a tapestry of interwoven personal stories featuring more than 25 characters. All are united by their efforts to survive in London in the 1990s. Starkly contemporary, fast-paced and unsentimental, occasionally shocking and often funny, the tales build towards climaxes that are sometimes cataclysmic, sometimes healing.
Description
PART 1 Introduction - Globalization in the car industry is nothing new. By 1928, General Motors and Ford were making vehicles in 24 countries. The 50s and 60s were the golden age of US and European car makers – but that was challenged by the arrival of the Japanese in the 60s and 70s. Over the decades the car industry has been constantly forced to change in order to survive. An explaination of the modern global car industry.. PART 2 PSA Case Study...
Description
PART 1 Introduction Change in business is nothing new – it’s the pace of change. The digital revolution has destroyed old businesses and created vast new empires. To survive, organizations must be quick to adapt – but people, generally, don’t like change. How can change be best managed?. Drivers Of Change: these might be threats or opportunities, they may come from inside or outside the organization, they may involve a merger or restructuring...
Description
The rise of Amazon.com since its start-up in 1994 is the classic case study in disruptive innovation. First an on-line retailer, broadening into a platform for other sellers, Amazon has been guided by the restless spirit of its founder Jeff Bezos. Bezos thinks long term – he expects his people to challenge, to constantly embrace change. Amazon is at the cutting edge of technology – but it’s also based on old-fashioned values: a wide range at...
Description
In this WatchIT On the Horizon program, The "Five Big Bang" theory of the internet, Peter Vogel, a technology expert and attorney from the firm of Gardere Wynne Sewell LLP, based in Dallas, Texas explores the evolution of the Internet and provides interesting insights about its history and where it might be headed in the future. Mr. Vogel has been involved with the computer industry and electronic data since 1967. As a lawyer for the more than 30...
12) Developing Ideas
Description
Jump-start your creativity with a selection of fun exercises, including “What-If Moments” and “The First-Line Game.” Mr. Bell cites best-selling authors such as Alice Sebold and Mickey Spillane to demonstrate the importance of creating unique elements: a twist, a character, a setting, a relationship. Find out how to create the ever-important elevator pitch.
Description
Motivation and performance improvement are two of the most researched subjects in the field of organizational behavior. Using an in-depth study of 60 high-performance organizations across a range of industries, discover what goes into a highly motivated organization and how the “performance equation” provides fascinating insights into improving workplace performance..
Description
Money management can be intimidating. Fortunately, most of us only need to learn a few basic principles to make good financial decisions. Get a comprehensive overview of what everyday people need to know. Whether you’re just getting started in life or contemplating retirement, this course offers an excellent primer with all the information you need to build a financial plan to achieve your goals.
Description
Many products fail because marketers fail to communicate their true value. Here, Professor Hamilton takes you step-by-step through the positioning process, designed to create and communicate value. Case studies you’ll learn from include Volvo in the 1980s, the emergence of DVRs, and a Washington, D.C. bike-sharing program..
Description
Dig into the unique opportunities—and challenges—of social media and word-of-mouth communications. From Facebook pages to viral videos, you’ll learn how to navigate today’s marketing innovations and tap into their power, reach, and low cost. You’ll also learn how to dodge common errors other companies make..
Description
Look at some other sources of value that companies can get out of their transactions and start thinking more broadly about the sources of value a company should seek. The specific focus of this illuminating lecture is on three additional kinds of customer-related value: loyalty value, information value, and communication value..
Description
Using a balance sheet from Intel as your case study, survey the significance of specific items that typically appear on balance sheets, including current assets and intangible assets. Also learn how to read balance sheets for clues about an organization’s financial stability, risk, and liquidity..
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